Event Highlights | Engage Boston 2023 

# Video-Led Digital Experience to Increase Audience Engagement



 

 

 

 

In the world of B2B digital experiences, it's easy to imitate what everyone else is doing. B2B brands have to do everything possible to be different in a sea of sameness. Explore how Finastra stands out by using a combination of Acquia and Brightcove platforms to create a purpose-built B2B TV Channel for their fintech audiences.



 

 Speakers 

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 ![Tom Bianchi Headshot](/sites/default/files/styles/speaker/public/media/image/2022-07/Tom%20Bianchi.png?h=2461e5d9&itok=aBnkp3R3)

 

 

 

Tom Bianchi

 

 Former Senior Vice President, Product and Solutions Marketing 

 Acquia  

 



Image

 ![Jennifer Griffin Smith Headshot](/sites/default/files/styles/speaker/public/media/image/2024-09/Employee%20Headshot_Jennifer%20Griffin%20Smith_Gray_WEB.png?h=ba226ffe&itok=WY6_jyzv)

 

 

 

Jennifer Griffin Smith

 

 Chief Market Officer 

 Acquia 

 



Image

 ![Joerg Klueckmann](/sites/default/files/styles/speaker/public/media/image/2023-02/Joerg%20Klueckmann_Pink.png?h=6c83441f&itok=yUxgWr5h)

 

 

 

Joerg Klueckmann

 

 Head of Marketing 

 Finastra 

 



Image

 ![Theo Hildyard Headshot with teal background](/sites/default/files/styles/speaker/public/media/image/2023-11/Theo%20Hildyard.png?h=cd2a7045&itok=drDATV9B)

 

 

 

Theo Hildyard

 

 Former Vice President, Global Demand Generation 

 Brightcove 

 



 

 

 

 Resources 

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 ![black monitor icon](/sites/default/files/styles/large/public/media/image/2023-11/ATV%20Website%20Icon.png?itok=tNST2s1h)

 

 

 

 [ The Acquia Engage Tour ](/events/acquia-engage-tour) 

Web Page

 

 

 



 

 

 

 

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