Event Highlights | Engage Boston 2025 

# How to Organize your Shoes: DAM strategies from Top Footwear Brands



 

 

 

 

Get ready to deep-dive into the world of Digital Asset Management with this insightful session recording! Join Christian from Keen, Taylor from Brooks Running, and Kristine from New Balance as they share their expertise on managing hundreds of thousands of shoe assets across global teams. Moderated by Jake Athey, this conversation explores how leading footwear brands optimize workflows, maintain creativity, and ensure speed and flexibility in their digital strategies. Whether you're facing challenges in managing your digital assets or looking to streamline processes across your organization, this session offers invaluable tips, best practices, and innovative approaches to succeed in today's fast-paced digital landscape.



 

 Speakers 

Image

 ![Kristine Crawford Castay Headshot](/sites/default/files/styles/speaker/public/media/image/2025-05/Kristine%20Crawford%20Castay-Transparent.png?h=aabaf923&itok=irNEv7zD)

 

 

 

Kristine Crawford Castay

 

 Digital Operations Asset Specialist 

 New Balance 

 



Image

 ![Taylor Hiltz Headshot](/sites/default/files/styles/speaker/public/media/image/2025-05/Taylor%20Hiltz-Transparent.png?h=fbf7a813&itok=SNaNtap1)

 

 

 

Taylor Hiltz

 

 Digital Asset Manager 

 Brooks Running 

 



Image

 ![Christian Walburg Headshot](/sites/default/files/styles/speaker/public/media/image/2025-05/Christian%20Walburg-Transparent.png?h=fbf7a813&itok=cVXYI--T)

 

 

 

Christian Walburg

 

 Technical Product Manager 

 Keen 

 



Image

 ![headshot of Jake Athey](/sites/default/files/styles/speaker/public/media/image/2025-12/Jake%20Athey.png?h=44650d79&itok=iMt9LLpD)

 

 

 

Jake Athey

 

 Vice President, Sales and Go-To-Market, DAM and PIM 

 Acquia 

 



 

 

 

 Resources 

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 ![black monitor icon](/sites/default/files/styles/large/public/media/image/2023-11/ATV%20Website%20Icon.png?itok=tNST2s1h)

 

 

 

 [ The Acquia Engage Tour ](https://www.acquia.com/engage) 

Web Page

 

 

 



Image

 ![black monitor icon](/sites/default/files/styles/large/public/media/image/2023-11/ATV%20Website%20Icon.png?itok=tNST2s1h)

 

 

 

 [ Acquia DAM ](https://www.acquia.com/products/acquia-dam) 

Web Page

 

 

 



 

 

 

 

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