Customer Spotlights | Customer Testimonial 

# Autodesk



 

 

 

 

When a global brand reimagines itself, flawless execution isn't optional—it's everything. In this Acquia TV Customer Spotlight, Autodesk shares how they powered one of the most ambitious brand relaunches in recent memory, earning a prestigious award for the strongest brand activation along the way.

Featuring Jessie Dawson, Director of Content Technology at Autodesk, this customer testimonial reveals how the company partnered with Acquia DAM to drive their global "Brand Reimagined" program. Managing a high-stakes, multi-phase content rollout across global employee networks, partners, and external creative agencies required airtight coordination and ironclad security. Acquia DAM's advanced user permissions, structured asset groups, and automated workflows ensured strict embargo protection throughout—so stakeholders only accessed approved, high-quality brand assets after completing targeted training.

The results were transformative. By breaking down traditional data silos and optimizing their rich media ecosystem, Autodesk cut asset time-to-market by a remarkable 50%. The right content now reaches the right channels at lightning speed, giving one of the world's leading design and engineering software companies the agility to innovate and connect with audiences like never before.

Watch the full spotlight to hear Jessie Dawson's story, then explore related testimonials from ICON, MARS, Finastra, and National Grid.



 

 Speakers 

Image

 ![Jessie Dawson](/sites/default/files/styles/speaker/public/media/image/2022-09/Jessie%20Dawson_Teal.png?h=6c83441f&itok=QdNB9a1I)

 

 

 

Jessie Dawson

 

 Director, Content Technology 

 Autodesk 

 



 

 

 

 Resources 

Image

 ![black monitor icon](/sites/default/files/styles/large/public/media/image/2023-11/ATV%20Website%20Icon.png?itok=tNST2s1h)

 

 

 

 [ Explore Acquia DAM ](https://www.acquia.com/products/acquia-dam) 

Website

 

 

 



Image

 ![black text and pencil icon](/sites/default/files/styles/large/public/media/image/2023-11/ATV%20Blog%20Article%20Icon.png?itok=gKo-C36Z)

 

 

 

 [ DAM ROI ](/blog/dam-roi-the-business-case-for-dam) 

Blog Article

 

 

 



 

 

 

 

##  Related Videos 

 - [Image
    
     ![Image of a representative from ICON speaking at an Acquia Event](/sites/default/files/styles/large/public/media/image/2023-11/Spotlight%20Thumbnail_ICON.jpg?itok=bYrR3PaJ)
    
     
    
     
    
     
    
     ICON 
    
     Customer Spotlights 
    
     ](/tv/customer-spotlights/icon)
- [Image
    
     ![Image of a representative from Burn Bootcamp speaking at an Acquia Event](/sites/default/files/styles/large/public/media/image/2023-11/Spotlight%20Thumbnail_Burn%20Bootcamp.jpg?itok=dDX03njq)
    
     
    
     
    
     
    
     Burn Bootcamp 
    
     Customer Spotlights 
    
     ](/tv/customer-spotlights/burn-bootcamp)
- [Image
    
     ![Image of a representative from MARS speaking at an Acquia event](/sites/default/files/styles/large/public/media/image/2023-11/Spotlight%20Thumbnail_MARS.jpg?itok=11JmPW8E)
    
     
    
     
    
     
    
     MARS 
    
     Customer Spotlights 
    
     ](/tv/customer-spotlights/mars)
- [Image
    
     ![Image of a representative from Finastra speaking at an Acquia Event](/sites/default/files/styles/large/public/media/image/2023-12/Spotlight%20Thumbnail_Finastra_Head%20of%20Marketing.jpg?itok=VsJvwN4Z)
    
     
    
     
    
     
    
     Finastra 
    
     Customer Spotlights 
    
     ](/tv/customer-spotlights/finastra-customer-spotlight-reimagining-fintech-experiences)
- [Image
    
     ![Image of a representative from National Grid speaking at an Acquia event](/sites/default/files/styles/large/public/media/image/2023-12/Spotlight%20Thumbnail_National%20Grid.jpg?itok=Qgmcg4-M)
    
     
    
     
    
     
    
     National Grid 
    
     Customer Spotlights 
    
     ](/tv/customer-spotlights/national-grid)