Image ![novavax logo](/sites/default/files/styles/case_study_stat_logo/public/media/image/2022-10/Novavax.jpeg?itok=hpBf2Dwv) # Novavax When Novavax needed to scale its online presence to meet the demands of a global marketplace, Acquia provided the perfect platform. [Visit Novavax Website](https://www.novavax.com/)Image ![Engage Awards 2022 Leader of the Pack Winner Banner](/sites/default/files/styles/case_study_stat_hero_desktop/public/media/image/2022-09/Engage%202022%20Leader%20of%20the%20Pack_Winner.jpg?h=3da20c87&itok=xBn2Drcj) Supporting Partner Image ![](/sites/default/files/styles/large/public/legacy/images/2020-02/publicis_sapient_logo_4.png?itok=jy6soL0S) Awards Engage Award Winner Use Case Website Operations Industry Healthcare Region Global Products - [Drupal ](/drupal) - [Acquia DAM ](/products/acquia-dam) - [Acquia Cloud Platform ](/products/acquia-cloud-platform) - [Acquia Edge CDN ](/products/acquia-cloud-platform/edge) - [Acquia Edge Security ](/products/acquia-cloud-platform/edge) 10 months to launch 200 % increase in time on site 198 % increase in traffic from social media ## [Image ![black to yellow gradient with the Acquia TV logo and text that reads Novavax Mic Drop - Novavax launches sites at global scale in record time.. and a button that reads “Stream Now” and yellow parallelograms with the a microphone illustration.](/sites/default/files/styles/wysiwyg_full_no_crop_/public/media/image/2024-01/Acquia%20TV%20Blog%20Banner_Novavax%20Mic%20Drop.png?itok=Rm74ax6S) ](/node/50211)## The Client [Novavax](https://www.novavax.com/) is a biotechnology company that promotes improved health globally through the discovery, development, and commercialization of innovative vaccines to prevent serious infectious diseases. The company's proprietary recombinant technology platform harnesses the power and speed of genetic engineering to efficiently produce highly immunogenic nanoparticles designed to address urgent global health needs. The Novavax COVID-19 vaccine has received authorization from multiple regulatory authorities globally, including the U.S., European Commission, and World Health Organization. ## The Situation Before the COVID-19 pandemic, Novavax was a small biotech company with a similarly small digital footprint. However, the pandemic and the organization’s vaccine candidate propelled the company onto the world stage. Novavax.com, the organization's flagship property, needed to be prepared to scale globally. ## The Challenge Novavax needed to create a future-proof solution. With the company growing quickly, it was important that the new solution didn’t box in the company’s digital team. The previous site contained a tremendous amount of legacy content to migrate, allowing the team to save time and resources in the migration – if they built the new digital infrastructure correctly. The other challenge was that Novavax wanted to launch multiple websites simultaneously. Besides Novavax.com, the company wanted to launch NovavaxCovidVaccine.com, NovavaxMedInfo.com, WeDoVaccines.com, and KnowOurVax.com. ## The Solution Working with digital consultancy [Publicis Sapient](https://www.publicissapient.com/), the teams redesigned and rebuilt Novavax.com on Drupal to provide relevant information to stakeholders globally. The team began with stakeholder research of key audiences, then mapped the ideal customer journey for each persona. These findings then filtered into design and development, as well as a content strategy that mapped content to each persona. Using a low-code Atomic Design framework to allow for rapid page building and deployment, what used to take months can now be deployed in days. The system is so efficient that most pages are no longer designed within Figma or Sketch – they're designed within the development environment, refined, and submitted for review and approval. This creates a super agile process and allows the company to meet business objectives quickly. Using Drupal, Acquia Cloud Platform and Acquia Cloud Edge gave the team the scalability it needed to design, build, and deploy sites while also ensuring they were protected from attacks. In addition, the team leveraged translation modules to better serve the site’s global audience, ensuring a frictionless exchange of translated copy between the website and translation vendors. The team also localized critical information for launch, specifically the Global Vaccines Authorization and Approval map. This one-stop shop for global authorization and approval information was provided in-language for most markets, a first for Novavax.com. ## The Results From the start of the research to launch was less than 10 months, with the design and build portion consuming about half of that time frame. In December 2021, Novavax had just two English-only websites; today, it has 172 websites live in 40+ countries and in 35+ languages on Drupal. One of the new global site’s key objectives was to better explain Novavax’s science and technology, so the teams decided to focus on improving view depth. Within three months of launch, Novavax content depth viewership increased 83%, time spent on site increased 200%, and traffic from social media channels rose 198%. ## Additional Resources [View More Resources](/resources) [ ![](/themes/custom/juice/images/resources/card/Case-Study/orange-to-pink-icon.png) Case Study min ###### Bayer Consumer Health Bayer Consumer Health needed to centralize its extensive brand portfolio on a single platform, and Acquia was just what the doctor ordered. Website Operations ](/resources/customer-stories/bayer-consumer-health) [ ![](/themes/custom/juice/images/resources/card/Case-Study/orange-to-pink-icon.png) Case Study min ###### Cystic Fibrosis Foundation The Cystic Fibrosis Foundation needed an easy-to-use, flexible way to deliver relevant information to a variety of audiences, and Acquia helped make i Drupal ](/resources/customer-stories/cystic-fibrosis-foundation) [ ![](/themes/custom/juice/images/resources/card/Case-Study/orange-to-yellow-icon.png) Case Study min ###### Sarepta Therapeutics When Sarepta Therapeutics needed a new site to reflect its business’s evolution, Acquia provided a flexible, global-friendly platform. Website Operations ](/resources/customer-stories/sarepta-therapeutics) First Name Last Name Email Company Job Title Country Country AfghanistanÅland IslandsAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntarcticaAntigua & BarbudaArgentinaArmeniaArubaAscension IslandAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBosnia & HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBritish Virgin IslandsBruneiBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCanary IslandsCape VerdeCaribbean NetherlandsCayman IslandsCentral African RepublicCeuta & MelillaChadChileChinaChristmas IslandClipperton IslandCocos (Keeling) IslandsColombiaComorosCongo - BrazzavilleCongo - KinshasaCook IslandsCosta RicaCôte d’IvoireCroatiaCubaCuraçaoCyprusCzechiaDenmarkDiego GarciaDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEswatiniEthiopiaFalkland IslandsFaroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard & McDonald IslandsHondurasHong Kong SAR ChinaHungaryIcelandIndiaIndonesiaIranIraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKiribatiKosovoKuwaitKyrgyzstanLaosLatviaLebanonLesothoLiberiaLibyaLiechtensteinLithuaniaLuxembourgMacao SAR ChinaMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMartiniqueMauritaniaMauritiusMayotteMexicoMicronesiaMoldovaMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmar (Burma)NamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorth KoreaNorth MacedoniaNorthern Mariana IslandsNorwayOmanPakistanPalauPalestinian TerritoriesPanamaPapua New GuineaParaguayPeruPhilippinesPitcairn IslandsPolandPortugalPuerto RicoQatarRéunionRomaniaRussiaRwandaSamoaSan MarinoSão Tomé & PríncipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint MaartenSlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth Georgia & South Sandwich IslandsSouth KoreaSouth SudanSpainSri LankaSt. BarthélemySt. HelenaSt. Kitts & NevisSt. LuciaSt. MartinSt. Pierre & MiquelonSt. Vincent & GrenadinesSudanSurinameSvalbard & Jan MayenSwedenSwitzerlandSyriaTaiwanTajikistanTanzaniaThailandTimor-LesteTogoTokelauTongaTrinidad & TobagoTristan da CunhaTunisiaTürkiyeTurkmenistanTurks & Caicos IslandsTuvaluU.S. Outlying IslandsU.S. Virgin IslandsUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUzbekistanVanuatuVatican CityVenezuelaVietnamWallis & FutunaWestern SaharaYemenZambiaZimbabwe State - Select -AlabamaAlaskaAmerican SamoaArizonaArkansasArmed Forces (AA)Armed Forces (AE)Armed Forces (AP)CaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarshall IslandsMarylandMassachusettsMichiganMicronesiaMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPalauPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVermontVirgin IslandsVirginiaWashingtonWest VirginiaWisconsinWyoming Marketing Opt-In Yes, I would like to receive updates and information about Acquia's products, events, webinars, and more. I understand I can unsubscribe at any time. This site is protected by reCAPTCHA and the Google [Privacy Policy](https://policies.google.com/privacy) and [Terms of Service](https://policies.google.com/terms) apply.