Hunter Douglas

How does a 100-year-old company tame a century's worth of brand materials? In this Acquia TV Customer Spotlight, Hunter Douglas shares how Acquia DAM transformed the way they manage their creative assets.

CX Creative Manager Todd Webster walks through the company's journey—from a cumbersome, inconsistent file organization system to a single, streamlined digital asset management platform. After decades of growth and acquisitions, Hunter Douglas had accumulated a sprawling collection of marketing and creative materials. Acquia DAM had long been on their wishlist, and once on board, it helped consolidate that repertoire and set the tone for stronger brand consistency.

Todd highlights how Acquia DAM delivers enhanced capabilities and genuine user-friendliness, empowering marketing professionals to work smarter. The rating feature lets the team identify their most popular assets, enabling data-driven adjustments to materials based on real consumer preferences—like a clear liking for cool gray tones. Meanwhile, Collections provide granular access control, streamlining asset discovery and preventing information overload.

The spotlight also showcases the Acquia DAM interface itself, along with its rapid implementation and continuous support—an experience that exceeded expectations.

Watch the full testimonial to see Hunter Douglas's DAM success, then explore related stories from MARS, Autodesk, and Velir.