Image

 ![](/sites/default/files/media/image/2025-05/Webinar%20Background_Generic_Teal.svg)

 

 

Webinar

# Customer User Group: The Engagement Gap Edition

 

## What's Covered?

- Watch On-Demand
- Delve into manifesto’s industry leading report on digital engagement challenges.
- Hear directly from Trussell on their current digital approach.
- Be part of an evolving charity landscape.



 

 

 

 First Name  

 Last Name  

 Email  

 Company  

 Job Title  

  Country  Country AfghanistanÅland IslandsAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntarcticaAntigua & BarbudaArgentinaArmeniaArubaAscension IslandAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBosnia & HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBritish Virgin IslandsBruneiBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCanary IslandsCape VerdeCaribbean NetherlandsCayman IslandsCentral African RepublicCeuta & MelillaChadChileChinaChristmas IslandClipperton IslandCocos (Keeling) IslandsColombiaComorosCongo - BrazzavilleCongo - KinshasaCook IslandsCosta RicaCôte d’IvoireCroatiaCubaCuraçaoCyprusCzechiaDenmarkDiego GarciaDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEswatiniEthiopiaFalkland IslandsFaroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard & McDonald IslandsHondurasHong Kong SAR ChinaHungaryIcelandIndiaIndonesiaIranIraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKiribatiKosovoKuwaitKyrgyzstanLaosLatviaLebanonLesothoLiberiaLibyaLiechtensteinLithuaniaLuxembourgMacao SAR ChinaMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMartiniqueMauritaniaMauritiusMayotteMexicoMicronesiaMoldovaMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmar (Burma)NamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorth KoreaNorth MacedoniaNorthern Mariana IslandsNorwayOmanPakistanPalauPalestinian TerritoriesPanamaPapua New GuineaParaguayPeruPhilippinesPitcairn IslandsPolandPortugalPuerto RicoQatarRéunionRomaniaRussiaRwandaSamoaSan MarinoSão Tomé & PríncipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint MaartenSlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth Georgia & South Sandwich IslandsSouth KoreaSouth SudanSpainSri LankaSt. BarthélemySt. HelenaSt. Kitts & NevisSt. LuciaSt. MartinSt. Pierre & MiquelonSt. Vincent & GrenadinesSudanSurinameSvalbard & Jan MayenSwedenSwitzerlandSyriaTaiwanTajikistanTanzaniaThailandTimor-LesteTogoTokelauTongaTrinidad & TobagoTristan da CunhaTunisiaTürkiyeTurkmenistanTurks & Caicos IslandsTuvaluU.S. Outlying IslandsU.S. Virgin IslandsUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUzbekistanVanuatuVatican CityVenezuelaVietnamWallis & FutunaWestern SaharaYemenZambiaZimbabwe 



 State - Select -AlabamaAlaskaAmerican SamoaArizonaArkansasArmed Forces (AA)Armed Forces (AE)Armed Forces (AP)CaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarshall IslandsMarylandMassachusettsMichiganMicronesiaMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPalauPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVermontVirgin IslandsVirginiaWashingtonWest VirginiaWisconsinWyoming 

 



 Marketing Opt-In Yes, I would like to receive updates and information about Acquia's products, events, webinars, and more. I understand I can unsubscribe at any time.

 

 

This site is protected by reCAPTCHA and the Google [Privacy Policy](https://policies.google.com/privacy) and [Terms of Service](https://policies.google.com/terms) apply.





 

 

 

 

 

 

 

- [Webinar Details](#webinar-details)
 
 [ Watch now ](#leadform) 

 

 

## Webinar Details

**Watch On-Demand**

Join us for an exclusive, interactive user group designed for fundraising, digital and marketing leaders, and Acquia customers in the charity and non-profit sector.

  
Following the release of manifesto’s industry leading ["Engagement Gap"](https://manifesto.co.uk/mind-the-engagement-gap-experiences-charity-supporter-relationship) report, we are gathering to discuss the critical disconnect between charitable organisations and their audiences — and, more importantly, how to fix it to maximise supporter impact.

   
You’ll hear from [manifesto’s](https://manifesto.co.uk/) Lou Barton, Strategy Principal Consultant - Engagement, and Stephi Harding, Senior Digital Marketing, as they explore the "systems thinking" required to bridge the gap. They will unpack how organisational culture, internal silos, and technology limitations create a cycle of misaligned decisions, and how you can break that cycle to improve the donor and user experience.

We are delighted to also be joined by Meredith Sneddon of [Trussell](https://www.trussell.org.uk/), who will share her extensive experience navigating the intersection of marketing, fundraising, and digital strategy. She will offer a practical perspective on the operational realities of aligning teams and technology to drive better outcomes.

**Why Attend?**

- **Deep Dive into the Data:** We will delve into manifesto’s ["Engagement Gap" ](https://manifesto.co.uk/mind-the-engagement-gap-experiences-charity-supporter-relationship)report, focusing on three critical friction points: Technology & Data, Decision Making, and Team Skills, and how to close the gap with short, mid and long term recommendations to optimise supporter engagement.
- **Strategic Insights:** Participate in a Q&A with Meredith Sneddon (Trussell) on the challenges of connecting data with marketing goals, and how to overcome common internal hurdles.
- **Collaborative Problem Solving:** This is not a lecture - it is a working group. Join peer-to-peer breakout sessions to discuss your specific challenges and share actionable strategies with fellow leaders in the sector.

**Who Should Attend:** This session is tailored for those in the charity and non-profit sector who are responsible for driving digital experience and engagement.